Name: Josefina Ricafrente
who gonna win kaya? am excited to know and hope i'll be one of the winners..yeheyyyy

Name: Troika Niña Bautista
Playing with the ad congress theme Perspectives: Ano sa tingin mo?, they each produced an account of a single, inexplicable occurrence. The story centered on a magic show, and each director took on the perspective of a single character on the night of a mysterious magic act. The collaborative effort showcased Filipino creativity at its best. As you watch the commercials, you become entangled in the mystery, as the story changes through the eyes and mind of each person involved. It is one story with four different perspectives and directorial interpretations. The directors followed a single course of events using the same set, talents and props, but in the end, each came out with a different take on what really happened. At the end, the viewers are pushed to ask, Whose story would you believe? It was a single story divided into four with different perspectives. If you can notice it was shown fraction by fraction omitting parts so that the perspective in each would be emphasized. Perspective. Pointing out the innocent and the culprit in each of the commercials. It lies in the audience's own perception of it though the commercials has its own viewpoint that hopefully the audience can get. whether to blame the magician, the assistant, the date, the stagehand or not. It can be all a show after all. no culprits, just a good show. But. it can also be true that the volunteer was killed, but it's everybody's fault. Advertisements nowadays are misleading us to viewpoints which do not match the ones they really intend the people to get. (just a humble opinion of mine:) And I think that airing these four interconnected ads with different perspectives is voicing out that message. I just want to reach out to the people behind this project. It was magnificent, ang galing po :) Good thing I was doing my advertising report and it really caught my attention. My researches for the ad led me to this site and the promo. My report has driven my interests in the advertising industry and winning this promo will hopefully be a great start. More power to the advertising industry! Hope the industry to be ever dynamic, changing and exciting and be strong too as time passes by. :)

Name: Josefina Ricafrente
SA aking tingin, all the participants in this ad should come forward to the stage and TAKE A BOW for the job well done and let the audience realize that the whole things is only a "palabas" to entertain them , just like a sarsuela...am clapping big for all the staff involved in the production.

Name: Troika Niña Bautista
Playing with the ad congress theme “Perspectives: Ano sa tingin mo?�, they each produced an account of a single, inexplicable occurrence. The story centered on a magic show, and each director took on the perspective of a single character on the night of a mysterious magic act.

Name: Troika Niña Bautista
The collaborative effort showcased Filipino creativity at its best. As you watch the commercials, you become entangled in the mystery, as the story changes through the eyes and mind of each person involved. It is one story with four different perspectives and directorial interpretations. The directors followed a single course of events using the same set, talents and props, but in the end, each came out with a different take on what really happened. At the end, the viewers are pushed to ask, “Whose story would you believe?�

Name: Troika Niña Bautista
More power to the advertising industry! Hope the industry to be ever dynamic and exciting and be strong too as time passes by.

Name: Troika Niña Bautista
More power to the advertising industry! Hope the industry to ever dynamic and exciting and be strong too as time passes by. :)

Name: Troika Niña Bautista
It was a single story divided into four with different perspectives. Going back to my earlier comment where I was noting that it was shown fraction by fraction omitting parts so that the perspective in each would be emphasized. Perspective. Pointing out the innocent and the culprit in each of the commercials. It lies in the audience's own perception of it though the commercials has its own viewpoint that hopefully the audience can get. whether to blame the magician, the assistant, the date, the stagehand or not.

Name: Troika Niña Bautista
Advertisements nowadays are misleading us to viewpoints which do not match the ones they really intend the people to get. (just a humble opinion of mine:) And I think that airing these four interconnected ads with different perspectives is voicing out that message.

Name: Troika Niña Bautista
i just want to reach out to the people behind this project. It was magnificent, ang galing po :) Good thing I was doing my advertising report and it really caught my attention. My researches for the ad led me to this site and the promo. My report has driven my interests in the advertising industry and winning this promo will hopefully be a great start.